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June 2022 Newsletter

"We need women at all levels, including the top, to change the dynamic, reshape the conversation, to make sure women’s voices are heard and heeded, not overlooked and ignored." – Sheryl Sandberg

At National Women in Roofing, we are always focused on our mission of supporting and advancing the careers of women roofing professionals, whether on the roof or in the office.  We do this continually through our four pillars of Recruitment, Networking, Education, and Mentoring, but we also look at other avenues that contribute to our mission.  

Over the past few years, we’ve worked behind the scenes to provide educational and networking opportunities when we were all working from home, we’ve worked to create a DEI Committee and DEI Curriculum, we’ve created a WORLD Award to recognize both veteran and new leaders, we’ve created marketing to be used for recruitment, and we’ve brought insight to other organizations about the need for more women in our industry.  These are all gigantic feats that our organization is proud of on a global level.  We also have a continual desire and need to recognize the great things happening on an individual level.  

One of the ways we love recognizing our members for their accomplishments is through the “Shaping Our Future” section of our newsletter.  Anytime someone receives a promotion or recognition for something amazing, we want to shout it from the rooftops (pun intended)! If you, a friend, or a colleague receive an accolade, please share it with us.  We would love to celebrate with you.  The best way to get this information to us is by submitting online here.   

If you see a colleague or coworker doing something great, make sure to tell them.  You never know what impact your small gesture might have on someone else.  To be true to my own challenge, I’ll start it off…my friend and colleague (and badass Communications Chair!) Liz Garza decided to better herself and set 5 goals for the month of June.  These are all small goals, but they are designed to break through to the next level of her success.  She’s sharing small bits of wisdom on her Tik Tok page, and inspiring others to do the same.  Liz, you are an inspiration to me and so many others!  

NWiR friends, now it’s your turn. Support someone, help someone, or just encourage someone. Make a difference in someone else’s life - no gesture is too small.  

Michelle Boykin, Rackley Roofing
 Susan DeGrassi, Antis Roofing & Waterproofing; NWiR Community Service Committee Chair
Stephanie Baird, Bliss Roofing; NWiR Community Service Committee Vice Chair

Doing Good Out There? Share Your Stories!

We need your stories on how YOU, your company, and your council – are doing good in your community! Celebrating all the acts of love and kindness at NWIR Day at IRE is a highlight for so many of us! NWIR’s mission is to support women, girls, and their families. We want PHOTOS- lots of photos! To support your story and be ready to have a month of service and outreach to share in November and at NWIR Day 2023! Use the attached form to compile your information and photos and send them to these committee members - East Coast: Kathy Schoch West Coast: Hayley Bohmer Middle US: Mikell Bolinger 
Story-Form Here

Community Service Outreach

WOW, what a tremendous group effort in our one-day re-roof project at the HomePlate youth drop-off center in Beaverton for the Home Builders Foundation.
I could not be more proud to be part of this amazing group of volunteers in our industry.

Thank you for our GENEROUS donations from:

Owens Corning, Beacon Building Products, Interstate Roofing, Gibraltar, Roofline Clackamas, Roofline Lake, Oswego, Dealers’ Supply, Bliss Roofing, EagleView



Rae July, Chinook Roofing; NWiR DEI Committee Co-Chair
                                  Jess Cress, Bone Dry Roofing Company; NWiR DEI Committee Co-Chair
                                 Meredith Marsh-Shaevitz, Pitch Perfect Roofing; NWIR DEI Committee Vice Chair

Welcome to PRIDE MONTH!

June is a month of celebration for the LGBTQ+ community. Last year we covered the history of Pride Month, but I urge each of you to look far past the rainbow parades and dive into why Pride exists today. The history of our rights hinges on a momentous event that happened on June 28th, 1969. That’s right… really not that long ago. As we move forward as a country and as a world, this month is celebrated as a way to remember the brave individuals that came before us and took a stand to be authentically themselves. Read more... 

Brittany Wimbish, Fields Roof Service; NWiR Events Committee Chair
Lee Lipniskis, Cotney Attorneys & Consultants
; NWiR Events Committee Vice Chair

Education Session and Networking Reception at FRSA

Title: Career Strategies: Navigating Your Own Pathway

Description: The first step to navigating your career path is to take stock of where you’re at and what you want to change. Are you feeling “stuck” in your current position? Maybe unsure of where to go, what your next steps would be, or even how to get there? Join National Women in Roofing where we will be discussing how to navigate and overcome different obstacles within the roofing industry and how you can create your own pathway to a prosperous and fulfilling career.

When: Wednesday, July 20, 2022, from 3:00 PM – 5:00 PM

Books and Bubbly

Please join the NWiR Book Club on June 23, 2022 at 7pm ET for She Thinks Like a Boss : Leadership: 9 Essential Skills for New Female Leaders in Business and the Workplace. How to Influence Teams Effectively and Combat Imposter Syndrome by Jemma Roedel

Use the link to join the Books & Bubbly club and join our zoom chat!


Let's Talk Investments

Join the New York City Council for a virtual event on educating and empowering overall financial wellness from a holistic approach: protection strategies, cash flow analysis/ how to diversify our investments and savings into three buckets of money, and retirement planning around our "Financial House." Register here...


  Christee Holbrook, Graham Roofing; NWiR Membership Committee Chair
   Kathleen Howard, Tremco; NWiR Membership Committee Vice Chair

Welcoming New Members

Every 3rd Monday at 5 PM, the membership committee gets the opportunity to meet some of our new members. We have enjoyed meeting in the last couple of months and now would like to formally welcome these new members. With that said….welcome Mary Corbett from Tacoma Washington a new member of NWiR and the Seattle Council, Jessica Knight, Marketing Coordinator with Elite Roofing and a new member of the Phoenix Council, Sarah Bussoleth from SRS and a new member of the Atlanta Council, Janine Peterson who works for Miceli Roofing and is interested in joining our newly organized North America Virtual Council, Katherine Schaffer from GAF, Amanda Hukill from Parsippany, NJ who is also a new member of the Northern NJ Council, Kristine Patricks with Rooftop Drops and soon to be a new member of the NYC Council and finally Amanda Veinott from Fort Worth Texas whose company specializes on teaching how to build the insurance estimate portion into you bidding on projects.

What a wonderful diversified group of new members. We look forward to getting to know each new member better and encourage them to join one of the committees.

 Christine Mockenhaupt, SRS Distribution Inc.; NWiR Councils Committee Chair
Mary Beth Reed, GAF; NWiR Councils Committee Vice Chair
If you have been part of a successful council startup, consider joining the NWIR Councils committee. We meet regularly with councils across the country who are looking for guidance and support to get their own local councils established. Your insight and wisdom will go a long way toward helping others find success. If you are interested, please contact the Councils Committee Chairs at

Here’s what some of our councils have been up to lately:

NWiR Seattle Council

Successful SheBuild Event

For the fourth year in a row on April 30th, NWiR Seattle Council participated in Rebuilding Together South Sound’s SheBuild event where we replaced the roof of a female homeowner in need.

Here in the Pacific Northwest, as with any outdoor activity in early spring, the event needed some game time adjustments as the weather was less than stellar. Read more...

Pacific Northwest Regional Women in Roofing

Have you attended NWIR Day, or maybe you and your team have missed out…
Join us at our Inaugural Regional WIR Day with the Roofing Contractors Association of Washington. The NWiR Seattle Council and the Roofing Contractors Association of Washington (RCAW) have teamed up to bring you a day of dynamic speakers and networking opportunities. We will provide you and your team with hands-on training and safety knowledge.  Read more...

Waterproofing Training

Thank you to SIKA and Chinook Building Envelope
Services for hosting our hands-on training in May. It was a fun evening gaining new knowledge and hands-on coating application and detailing.



NWiR Tampa Council

Smashing the Industry

NWIR Tampa Council did a food drive for kidsPACK Tuesday, May 10th in conjunction with a fun event at the Smash Roof of Tampa Bay. Thank you to our sponsor Eric McKenzie with Siplast. Our members were able to get out a lot of built-up aggression…see photos! Thank you to our generous members for bringing all the non-perishable food to donate to kidsPACK. Read more...


NWiR Philadelphia Council

Cinco de Mayo Event

It was so nice to finally get our Council back together again face-to-face! We had a great Mexican-themed networking event on May 5th at Bury the Hatchet in King of Prussia. Everyone was asked to bring donations for a local food pantry as well. We were able to collect 82 lbs of food for the Chester County Food Bank! Thank you to all that were able to participate. I hope to see many more faces at our next event (to be announced soon)!

NWiR Dallas Fort Worth Council

TopGolf Success and Upcoming Events

The Dallas Fort Worth Council has been very busy. We had a successful networking event at Top Golf on 4/28. On May 14th we attended FIDO Fest to support Humane Tomorrow society. We also had an educational event with IB Systems and learned about coatings and PVC. June is going to be really a great month for all things NWiR too. On June 8th please come find us our booth at the NTRCA Not So Mini Trade Show. Read more...

NWiR Minnesota Council

The Role Brand Personality Plays in Purchase Decisions + Employee Engagement

Join us on June 22nd, 2022 at Lucky’s 13 in Plymouth from 2-4 pm for a no-cost education session, sponsored by GulfEagle.
The Role Brand Personality Plays in Purchase Decisions + Employee Engagement. Hold up.. that sounds fancy & I’m on a shoestring budget over here!
How to define + leverage your company’s unique brand persona on any budget.

Shut the front door! You’re saying we can’t blame everything on ‘marketing?’ Read more...

NWiR Tennessee Council

TPO Applications Lunch & Learn

Thank you to everyone that attended our 2nd quarter Lunch & Learn! We had a great time learning TPO applications from Johns Manville at Rackley Roofing’s Training Facility.
Keep your eye out for details regarding our next event in July: a deep-dive into “An Overachiever’s Guide to Breaking the Rules: How to Let Go of Perfect and Live Your Truth”


NWiR Southwest Florida Council

Open for Business!

The NWIR Southwest Florida Council is in full operation. On April 26th we held our inaugural meet and greet event and hosted over 30 industry professionals to network and hear our mission.
The board of the NWIR SWFL Council now has the following members Ali Spingler- chair, Amy Beall- vice-chair, Amy Diaz- Treasurer, Lorena Vargas Schultz- Secretary, Janna Hunt- Membership, and Laura Mason- Communications.
Our first outreach event was on May 25th at the Lee County PACE Center for Girls, this allowed four of the board members to speak to 40+ girls along with other local area industries, about the career opportunities in the roofing industry. Read more...

NWiR Columbus Council

Play CBUS Safety Event

In honor of Safety Stand Down week, the Columbus Council held their May event at Play Columbus. While there, safety director Joe Redd discussed the importance of fall protection the field. After their safety demonstration, the ladies of the Columbus council used harnesses to participate in hands on team building activities!


NWiR Northern New Jersey Council

Cocktails & Conversation

As planes landed and took off behind the Sunset Pub and Grill in Lincoln Park, Northern New Jersey conversations were inspired by thoughts of career opportunities soaring above the clouds. Prospective members joined an intimate group of NNJ council leaders for a relaxed evening of networking on May 19, 2022. The theme for the night, Cocktails and Conversation had no set agenda but was one of 4 evenings per year devoted to meet and greets. Read more...

NWiR Oregon Council

Oregon Supports Good Neighbor Center

ABC Roofing volunteered to donate the labor and materials necessary to complete a new laundry room addition at the Good Neighbor Center in Tigard, Oregon. The Center provides shelter and resources for families experiencing housing insecurity – from food and clothing to cleaning supplies and furniture.

When the Home Builders Foundation solicited National Women in Roofing’s Oregon Council for contractors willing to assist, ABC stepped up to the challenge. The project consisted of 3-squares of built-up roofing, which tied into two existing roofs: one shingle roof and another built-up roof. Due to the small size of the project, there wasn’t room for guard rails, so the 3-person crew had to be fully harnessed and tied off while working. Read more... 

Construction Camps for Girls and Young Women

- Ellen Thorp, M.A., CAE

Some really cool summer camps are popping up across the country for girls. Usually geared towards young women between the ages of 8-18 or so, these camps focus on various areas of construction skills and many of them include a roofing component. Oregon has the Girls Build summer camp series where girls attend for a week at a time and have four 80-minute workshops per day. Offered several times during the summer at various locations, they work on smaller projects throughout the week but also work one big project together.

Advancing Women in Roofing

Women in roofing are estimated to make up just about .5% of the entire roofing workforce in America. This figure is stark—and it shines a light on the tremendous opportunity within the industry to recruit talented women.

The past few years have introduced new initiatives aimed at encouraging women to join the roofing workforce in administrative, technical, sales, service, and manufacturing roles. Founded in 2016, the National Women in Roofing (NWiR) organization has made recruitment an area of focus, working to showcase prospects for women in the industry. Read more...

   Celebrating women and their accomplishments.

Casey Troxclair of KPost Promoted to Contract Manager

Congratulations to Casey Troxclair on her promotion to Contract Manager at KPost Roofing & Waterproofing. Casey started with KPost in 2016 as a Project Administrator, in 2020 added on the position of Executive Assistant to the COO, and now Contract Manager. Prior to working at KPost, Casey worked in construction for 14 years at Potter Concrete on the operations side as their Project Coordinator. Casey has been a member of the Dallas council since 2016. She held the position of Communications Chair from 2018-2020 and is currently serving as the Chair of the Dallas council.
In addition to her career, Casey is a busy mother and wife. Casey and her husband Tony have been married for 8 years and they have two darling sons, Tristen is 6 and Tyler is 18 months.

Keep moving up Casey!

Jess Cress Promoted to Assistant Branch Manager

Jess Cress was recently promoted to Assistant Branch Manager at SRS Distribution in Norcross, GA. Jess has worked in several roles in her career with SRS, as well as with Bone Dry Roofing Company. National Women in Roofing has been honored to have Jess as Co-Chair of the DEI Committee on the Board of Directors, as well as the Lead Chair for the Atlanta Council. Congrats on the new role!

Please submit your recent job promotion or job change and share your joy with us. Send these items to 

We are hosting the sixth annual National Women in Roofing Day in Dallas, Texas on March 5th, 2023 in advance of IRE. By attending, you will connect, discover, and cultivate new relationships with roofing professionals.

NWiR Day is the premier one-day conference for multidisciplinary women professionals in the roofing industry to get together to learn about the latest business strategies and tactics and share their secrets to success. Connect with professional, like-minded, good-spirited women from all facets of the roofing industry and experience insight, inspiration, and fun.


Moxy: The Voice of Women in Infrastructure

We are so fortunate at NWiR to have the support of several media outlets and educational resources on the interwebs that are focused on roofing and the broader construction industry. I recently had the chance to learn about a new resource that is of interest to NWiR members: Moxy. Moxy was founded by two women from the asphalt industry (which coincidentally has a lot of similarities to the roofing industry) and is a website full of articles about women, all the industries that fall under infrastructure, and the intersection between women and infrastructure. Follow them on social media and you’ll also see some roofing women popping up there in the next few months too!

Volunteers Needed in Northeast Ohio

One of our own NWiR members has stepped forward to replicate the Let’s Build Construction Camp for Girls powered by the CSI Foundation, with a new location in Northeast Ohio. Shelly Higgins of NWiR and S-5 Metals is spearheading the project which involves many moving parts and pieces and NWiR is a proud sponsor of the camp. The camp will be held in Northeast Ohio using Mahoning County Career & Technical Center (MCCTC) as a base and will run from June 27 – July 1. She is joined by many other NWiR members from around the country. The camp has received most of the materials from the very generous manufacturers and suppliers in the construction industry. There are still some things needed such as lumber and flooring. If you would like to be a part of the experience, maybe you would be interested in building mock roofs for the various roof installations? Would you like to help precut and stage materials? Would you like to help instruct and mentor the campers? A cleanup crew is needed to tear it all down after the camp is complete. There are many ways to get involved, contact Shelly.

Education Committee Meeting - June 8
NWiR at the NTRCA Not So Mini Trade Show - June 8
NWiR Austin Council Luncheon - June 8
Wine Down Wednesday - June 8
Let's Talk Investments - June 9
NWiR Dallas Fort Worth Council Joining Children's Advocacy Center - Over the Edge - June 11
MCA Summer Meeting - June 13-15
NWiR Canada Council - Trivia Tuesday - June 14
Stand Up Meeting for New Members 5 PM ET - June 20
The Importance of Women Supporting Women - June 22
The Role Brand Personality Plays in Purchase Decisions + Employee Engagement - June 22
Events + Education + WIRE Book Club - June 23
NWiR Tampa - Council CPR Training - June 23
NWiR Iowa - Council First Meeting - June 23
NWiR Dallas Fort Worth - Painting with a Twist - June 30
NWiR Austin Council - Monthly Networking - June 30
NWiR Central Florida Council - Membership Drive/Networking - June 30
NWiR Columbus Council - Clippers Game - July 9
Ellen Thorp, M.A., CAE; NWiR Executive Director

A New Gathering Place for NWiR Members

People who work for associations, like NWiR, NRCA, or IIBEC are in the profession of association management. We have professional associations for ourselves too: people like Alison LaValley, Brian Pallasch and myself belong to an association for association executives where we have colleagues who work for associations, we have community bulletin boards where we discuss hundreds of association issues, and we also have professional development and certifications. One of the hot topics over the past few years in association management forums has been a big shift in the way that members of associations communicate. Read more...

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