Tuesday, April 4, 2017
IABC/Toronto e-Lert
View this email in your browser

In this issue:


PIC presents: The six-step process to solve your business challenges

Wednesday, April 5, 6:30 to 8:30 p.m., Mattamy Athletic Centre, Eggy’s Summit, Room 3113, third floor, 50 Carlton St., Toronto
Whatever challenges you face in your indie communication business, you don’t have to sweat it alone. Join us for a fun workshop with Trevor McAlpine, president of Synergetic Management, where you’ll learn an innovative six-step method to strengthen and engage your own creativity and help conquer your business challenges.
Get a sneak peek at the topic in this conversation with speaker Trevor McAlpine and PIC’s past chair, Donna Papacosta.
IABC/Toronto members, bring your business card for a chance to win a one-hour coaching session with Trevor.
Advance registration required.
  • FREE: Current IABC/Toronto members
  • $20: Non-member rate ($22.60 with HST)

On-demand webcast: Internal communications in the digital age

Missed our sell-out February event? Catch-up with an on-demand webcast where our engaging panel discusses breaking down silos, rise of mobile in the workplace and communicating with a diverse workforce. Panelists also share their perspectives on trends in internal communication and employee engagement.
This recorded session will help viewers understand recent trends and emerging issues high-performing internal communicators need to know.
  • $30: IABC member rate ($33.90 with HST)
  • $20: IABC student members and transitional members ($22.60 with HST)
  • $55: Non-member rate ($62.15 with HST)

Check out the latest issue of IABC/Toronto’s Communicator

Want more internal communication content? The latest issue of IABC/Toronto’s Communicator takes a deep dive into internal and change communication. Communicator can only be accessed by current IABC/Toronto members.
Change takes many forms across the organization. Learn how to clearly explain the significance of these events with 10 tips from Susan Scott. Google Trends reveals that searches for employee engagement have increased 10-fold since 2004. But, what’s the magic bullet for creating effective and engaging employee communications? Rachel Baldacchino offers tips to develop messages that resonate with employees.
If you’re looking to engage employees across different mediums, Danielle Crawford explores how to capitalize on workplace digital signage. Nervous about the first few weeks in your new role? Jacqueline Martinz outlines how to connect with your colleagues for a positive work environment.
The next issue will focus on crisis communications. If you’d like to contribute, email

60 reasons to check out IABC/Toronto's CareerLine

IABC/Toronto members have received exclusive access to 60 new job opportunities in 2017 so far. Some of these opportunities included:
  1. Strategic Communications Consultant
  2. Senior Communications Officer
  3. Media Relations Manager
  4. Donor Proposal & Marketing Specialist
  5. Senior Advisor, Communications, Investor Office
  6. Marketing and Communications Specialist
and many more.
Members can access the website 24/7 to review job opportunities by going to

Finding top-notch candidates can be difficult in today's competitive talent market. CareerLine offers you one flat rate for posting an ad. No word count maximum.
For junior, intermediate or senior level positions (full-time, part-time and contract): Flat rate $230 plus HST
For more information, or to post a position, please go to

e-Lert Advertising: Get noticed

Looking to reach some amazing communicators? The IABC/Toronto e-Lert has you covered.
Whether you're looking to promote your business or connect with experienced communicators, IABC/Toronto’s e-Lert can help you reach the right audience. Sent every second week, e-Lert reaches more than 3,850 subscribers across the GTA in media, design, marketing, PR, hospitality, social media and advertising industries (among others).
The e-Lert is your gateway to making things happen for you and your organization.
Add this channel to your marketing mix to:
  • Promote events that your business is hosting/holding
  • Post promotional announcements
  • Advertise your services/products
Advertising starts from $195 plus HST and metrics are available to track effectiveness of your campaign. Start connecting and get noticed.
For more information, visit Advertising/Sponsorship or contact

Get social with IABC/Toronto! Facebook, Twitter, LinkedIn — we’re talking!


We’re actively social and we want to chat with you. Visit us on Facebook, follow us on Twitter and connect with us on LinkedIn to join the conversation.
We cover a variety of topics on our social media channels — everything from events and job postings to professional development opportunities. Plus, get tips for your workplace, keep on top of what’s happening in the world of politics and media, and catch-up on the latest trends affecting communicators.
We even have a tweet chat — #IABCTOchat — that brings our fellow tweeters together to discuss areas of interest for communicators. Share your point of view about brand journalism, reputation building, communication trends and other interesting topics with our Twitter community.
Check us out on Facebook, Twitter, or LinkedIn and let’s get social!

Coming soon. Nominations for the 2017-18 IABC/Toronto Board

Ever wanted to play a leadership role in the chapter? Looking to enhance your business skills? Consider joining the IABC/Toronto board of directors. Watch out for the Call for Nominations — coming soon to an inbox near you.
Copyright © 2017 IABC/Toronto, All rights reserved.

Want to change how you receive these emails?
You can update your preferences or unsubscribe from this list