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Insentragram May 2016

Can you believe it is May already? April is always a fun month at Insentra because we celebrate our birthday – April 1st – yes .. we did start on April Fools Day.  We figured if we were going to have a different business model, let’s be different right from the start.  Interestingly, I have since learnt that we are not alone in celebrating a company birthday on 1 April.  We love to celebrate birthdays and this year we will be having our staff birthday and thank you party in the first week of May. Look out for some pics of our team with their partners in the June Insentragram.
In this edition read the next blog about our marketing transformation journey – moving from traditional approaches to a content driven strategy. It was a big call with us changing our approach lock stock and barrel and I am certain you would have seen a lot more activity and hopefully great content on various social media platforms.  We thought it would be good to tell a story from within in case some of you are currently considering your own marketing transformations.
You will also find some interesting information on Symantec Validation and IP (VIP) two factor authentication and some of the interesting things that came out of Microsoft Build 2016 event. Further down you will find part three of my blog series on what has contributed to the growth of Insentra.
Thanks to all who have provided feedback on our Insentragrams. We appreciate you taking the time to send through your comments and welcome any and all feedback.  Enjoy the month of May!


Marketing in a Data Driven world

As you would have seen in the first part of our marketing transformation journey, Insentra has been leaping forward in transforming our marketing efforts. This instalment in our series of blogs recounts our 'Oh My God' moment - when the lightbulb went on and a whole world of possibilities presented themselves. Read it here now.
Want to know more about Symantec VIP?

Hackers can sit quietly in your system for up to 2 years before you even know they are there. Find out how Symantec VIP can help you protect yourself.
Building Microsoft 2016

The announcements at Microsoft Build 2016 left many with their tongues wagging as Microsoft is really starting to push its status as one of the biggest tech companies in the world. Read more here

The Method Behind the Madness - Part 3

In part 2 of this series you would have seen our unique business model. In this part of the series, I am going to explore the importance of vendor relationships to Insentra. Read it here
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