News and updates from MICA Center for Social Design                                              View this email in your browser

September/October 2017
MASD explores patient (mis)identification 

As a part of the MASD'18 Teaming & Collaboration module, the class collaborated with the Johns Hopkins Armstrong Institute for Patient Safety & Quality, observing and interviewing patients, doctors, nurses, technicians and others to explore the question: "How might we improve the patient identification system to reduce patient misidentification?" Patient misidentification continues to be a significant and current challenge facing hospitals across the country.

The students synthesized their research and developed prototypes which they shared with the Armstrong Institute and Johns Hopkins Hospital team on September 18.
MASD Social Literacy module

The MASD'18 team completed three rigorous weeks of discussion, reading and reflection, September 25-October 12, in the "Social Literacy" module of the program, lead by MASD faculty member Myra Margolin.

Students explored the issues of power and privilege and the complexity and interconnectedness of social problems. The Social Literacy module is designed to challenge students' own and others' worldviews and to develop the self-awareness, humility and cultural sensitivity needed to understand complex social problems. 
Valeria Fuentes receives Gensler Architecture Impact Award

Valeria Fuentes (MASD'18) was awarded the Gensler Architecture Impact Award, a scholarship provided each year by the Baltimore office of leading collaborative design firm, Gensler. The Award is presented to an incoming MASD student with a demonstrated passion for social impact design through architecture.

Valeria received her BFA in Architectural Design at MICA in 2017 and is passionate about addressing issues of food equity, racial justice, and immigration. Congratulations, Valeria!     

CSD at Better World by Design

The MASD'18 class attended the 10th annual Better World by Design (BWxD) conference, September 22-24, at Brown University and RISD in Providence, RI. Associate Director Becky Slogeris moderated a panel "Shifting Relationships through Design: Public Health & Public Safety," featuring two partnerships that MASD alumni have forged with the Baltimore City Health Department (BCHD) and the Baltimore Policy Department to confront injustices in Baltimore. Panelists include Smile Indias (MASD'17), Associate, Center for Social Design, and Kehinde Bademosi (MASD'15), Senior Manager, Social Innovation at BCHD.  
Becky Slogeris at Healthy Teen Network Conference

Associate Director Becky Slogeris and Suzanne Grieb, Research Fellow at Johns Hopkins Center for Child and Community Health Research (CCHR), presented a session titled "Stay Sexy, Stay Health, Get Checked: Using Design to Remove Barriers to STI Testing" at the Healthy Teen Network 38th Annual National Conference, October 2-4, in Baltimore. The presentation showcased work from the CARS (Community Approaches to Reducing STIs) project, a three-year grant from the Centers for Disease Control and Prevention (CDC) in collaboration with CCHR and the Baltimore City Health Department (BCHD).
CSD at Clinton Global Initiative University 
Associate Director Becky Slogeris participated in the Clinton Global Initiative University (CGI U) gathering, October 13-15, at Northeastern University in Boston, with Maria Isabel Garcia Diaz, Rachel Serra, Smile Indias (all MASD'17), and Valeria Fuentes (MASD'18), all selected through a highly-competitive international application process based on their proposed commitments to action: designing youth-friendly STI testing experiences for Baltimore youth; co-creating smoke free homes with Baltimore families; and using arts & music festivals to encourage civic engagement. 
Apply Now to Join MASD 2019!
The Master of Arts in Social Design (MASD) is an intensive, 1-year graduate program offering a human-centered, experiential, and collaborative approach to understanding and addressing the challenges facing society. Grounded in a philosophy of practice-based learning, the curriculum introduces students to a broad framework for social design, exposes them to a variety of methods and models for social impact, and prepares them with a core set of skills necessary to pursue professional opportunities upon graduation.

Learn more about the MASD program at MICA in this online information session featuring Founding Director Mike Weikert (you'll be prompted to download the Adobe Connect Add-in for viewing).   

Exploring career pathways

Articles & Publications

There isn't A pathway: Finding your 'how' in design for social innovation
Diamond James

Diamond James (MASD'16) reflects on interviews with thirty of the practitioners attending the LEAP/2: Value of Design Symposium hosted by the Center for Social Design in April 2016. Diamond explores the obstacles to a viable career pathway(s) in design for social innovation and shares insights, quotes, and video clips from her interviews.

A Graphic Designer Takes on Human Centered Design
Jeff Glendenning

We're excited to launch our Center for Social Design Medium channel as a platform where our students, fellows, alumni, staff, faculty and partners can openly reflect, critique and share their experiences.

Our first post is from Jeff Glendenning, a MICA MFA Graphic Design graduate student who participated in one of our Practice-Based Studio classes last spring.

Stay tuned for more!

Emily Pinna (MASD'14) at UN

News & Updates
  • Matt Barr (MASD'17) has started as a Federal Strategy Consultant with Monitor Deloitte in Washington, DC.  
  • Denise Brown (MASD'17) participated in the second Black in Design conference, October 6, at Harvard University.
  • Jayne Chartrand (MASD'17) started a new position with Holabird Sports doing UI/UX and design strategy.
  • Maria Isabel Garcia Diaz (MASD'17) accepted a position as Project Coordinator with Neighborhood Design Center (NDC).
  • Devika Menon (MASD'17) is starting a new position as Service Designer in the Participatory Design Lab of the City of Philadelphia.
  • Patricia Natalie (MASD'17) has started a new position as designer with Shapa Labs with behavioral economics researcher, Dr. Dan Ariely.
  • Molly Reddy (MASD'17) started as a Service Design Strategist on the Design Thinking & Service Design team at Booz Allen.
  • Demi Lashawn (MASD'16) is completing the Design Management program at Pratt.
  • Peggy Liao (MASD'16) started a new role as Multicultural Marketer & Design Strategist with Colehour + Cohen.
  • Carly Wais (MASD'16) started as coordinator of Reproductive Justice Inside
  • Maged Abdelsalam (MASD'16) is now User Experience Designer at ChoiceMap Inc
  • Anna Spisak (MASD'15) is now Product Designer with Clover Health in San Francisco.
  • Anne Marie Jasinowski (MASD'14) was promoted to Senior Visual Designer at Revolution Foods.
  • Emily Pinna (MASD'14) facilitated a human-centered design workshop October 19 for the directors of all of the United Nations agencies in Cameroon.
  • Sharon Kong (MASD'13) is now Senior UX Designer with Cisco Meraki.
  • Heejin Suh (MASD'13) was promoted to Senior Designer at Chipotle Mexican Grill.
  • Lauren Weinstein (MASD'13) led the session "Shifting the Power-play in Co-design" at the Co-Design Symposium in Melbourne on October 13.
  • Elise Roy (MASD'12) was a keynote speaker at the national AIGA conference in Minneapolis, October 14.
  • Welcome to Christen McClain, a sophomore illustration student at MICA, as our 2017-18 undergraduate student assistant in CSD!
  • Co-Director Lee Davis delivered the keynote at the American Institute of Architects Sierra Valley Chapter (AIASV) Awards on September 20th.
  • Founding Director Mike Weikert participated in the Medicine for the Greater Good Symposium, October 17, hosted by the Johns Hopkins Center for Innovative Medicine.
Kehinde Bademosi (MASD'15)

MASD Alumni Profile 

Kehinde Bademosi is currently Senior Manager, Social Innovation and Marketing, working with the Johns Hopkins School of Medicine and the Baltimore City Health Department to address the social determinants of HIV among priority populations. His current efforts focus on designing programs that address HIV stigma and on developing innovative methods for reducing the increasing number of HIV infections amongst key populations while seeking to improve their survival rate.

In his role, Kehinde uses the power of storytelling to build empathy and facilitate conversations about HIV and to engage diverse community stakeholders to develop targeted communication strategies and social marketing campaigns. He is co-founder of Baltimore in Conversation, a movement of vibrant LGBTIQ people and allies addressing sexual health and sexual identity issues in Baltimore through shared conversations and collective actions. 

Kehinde's MASD thesis focused on serophobia, one of the major social issues affecting the fight against HIV/AIDS in Black gay communities. Kehinde explored the stigma in the online dating patterns of Black gay men in Baltimore, how it directly impacted on various local HIV interventions, and prototyped an intervention with multidisciplinary community stakeholders.

Prior to MASD, Kehinde had two decades of key management experience from top ad agencies in Africa. He led a consortium of brand experience specialists to work on many notable brands like UNICEF, and Coca-Cola. He is renowned for co-founding Africa's 1st Brand Experience School, Orange Academy, where he volunteers to train local creatives, socialpreneurs, and social activists.

Kehinde has a B.A. in English Arts from Nigeria's premier university, Obafemi Awolowo University, a certificate in Advertising from AAA School of Advertising in Cape Town, South Africa, and an MA in Social Design (MASD'15) from MICA.

In 2016, he was named one of 16 HIV Advocates to Watch by HIVPlus Magazine in recognition of his work to empower Black men living with HIV in Baltimore and in Africa. 

Read more about Kehinde and his past and current work at:
Upcoming Events

Impact Design Summit: The Practice of Impact Design
October 27-28
The National Building Museum
Washington, DC
Maria Isabel Garcia Diaz, Smile Indias (MASD'17) and Keerthana Ramesh (MASD'18) will participate in the Impact Design Summit, focused on how to practice impact design sustainably and responsibly.

The Design School at ASU, Herberger Institute for Design & the Arts
November 1
Arizona State University (ASU)
Tempe, AZ
Co-Director Lee Davis will present in the "Principles of Design Collaboration" graduate class and meet with design faculty at The Design School at ASU to explore the changing landscape for social design education.

Copyright © 2017 Maryland Institute College of Art, Center for Social Design, All rights reserved.

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MICA Social Design · 1300 W. Mount Royal Ave · Baltimore, MD 21217 · USA

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