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Newsletter Creative Hub No. 3 – March 2014


Workshops 2014

Workshop room in Berne


The Creative Hub offers a series of workshops on “hot topics” for (becoming) design entrepreneurs. These workshops are accessible for anybody interested. They mainly take place in Berne and in English language so Swiss German and French speaking designers can meet. For the participation CHF 50.00 are charged. Please send us your submission asap. Places are limited to 25. Here is the list of workshops:

Online-Marketing and Webshops (see also news below)

Mike Walder, Online Director, Partner Allink
Berne, 16 April 2014, 17.30 – 20.00 hrs. in English


Rea Eggli, Co-Director von Wemakeit
Berne, 28 May 2014, 17.30 – 20.00 hrs. in English

Design, Production, Sales, Prizing in Fashion Design
Lela Scherrer, Owner Lela Scherrer, Fashion und Concept Design
Berne, 25 June 2014, 17.30 – 20.00 hrs. in English

Intellectual Property Rights: Protecting & Sharing
Luc Amgwerd, Legal Advisor & Partner at Creaholic, Biel/Bienne
Lausanne, 10 September 2014, 17.30 – 20.00 hrs. in French

The legal dimension of cooperation in founding teams
Ursula Sury, Professor Hochschule Luzern und Legal Advisor
Berne, 15 October, 17.30 – 20.00 hrs. in German


Workshop 1: Online Marketing and Webshops

Mike Walder, online director of Allink
Everybody talks about online-marketing. Some may plan or already run a webshop; however, often with little success. What seems so simple can be tricky: How do I reach the audience I wished for? Is a webshop the right channel for my business? How can I do it right or should I rather refrain from it? How can I generate traffic on my site?
Mike Walder, the online director of Allink ( will guide you through this workshop, which consists of an introduction, an interactive part in groups of participants and a thorough discussion at the end.
Berne, 16 April 2014, 17.30 - 20.00 hrs, workshop held in English

3rd Call Creative Link 

Designers that have a product or service prototype and want to receive coaching from experts on their way to place it on the market can apply for the 3rd round of the Creative Link programme. The deadline for submissions is the 23rd of May 2014. Creative Link starts with a first discussion of the projects with each designer on the 31st of May 2014. The coaching work starts in June 2014. The number of places in the programme is limited. More information and the download of the application form you can find here.

[digimorphé] (Consuelo Keller), Creative Link 2

The Creative Hub Info Tour

We are an almost virtual organisation: experts in their respective regions are coaching people from the same region, who are part of the Creative Link programme. So we decided to go on an information tour to present our activities and to get “real”. We will be in:
  • Geneva, at HEAD, 25 March, 18.30 hrs
  • Lucerne, at Neubad, 27 March 2014, 17.30 hrs

ACQUA & SAPONE (Moritz Reich), Creative Link 2

The Creative Hub at the DESIGN DAY, 18 June 2014

Four national partners in design sponsorship are inviting to discuss and exchange on the topic “Design and Production”. The Swiss Federal Office of Culture, the Creative Hub set up by Engagement Migros, the Swiss Arts Council Pro Helvetia and the Design Prize Switzerland are opening up with guests various perspectives on the topic of the event on 18 June from about 11 a.m. to 6 p.m. The partners are thereby presenting new interfaces and networks within their interwoven design sponsorship programmes. The event is taking place at hall 4.0 of the Messe Basel where the Swiss Design Awards are displayed simultaneously. Free entrance, the detailed programme  and information on registration are going to be distributed by the four partners in May. (more)

Last year's Creative Platform at the Design Day in Basel

Get in touch

If you have a question concerning the launch of a product/service/business idea of yours or if you are not sure whether you fit into any of the programmes of the Creative Hub, you are very welcome to get in touch. Just come and meet us or write to us. You can also hand in a small project description digitally to and you will receive a feedback from us. If you wish a personal mini coaching set up a time (same e-mail address) and come to the beautiful city of Berne. We are situated in the “Progr – Zentrum für Kulturproduktion” five minutes from the train station. Also a skype session is ok with us!

Little Boxes (Joelle Aeschlimann), Creative Link 2

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