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San Juan County. Photo: Matthew Gagnon
Tourism Industry Support
In this issue:
  • UOT and Travelzoo team up to provide free marketing for your tourism business deals and promotions.
  • State seeks additional funds for Shop In Utah
  • Help UOT encourage visitors to support local business
Save the Date

Tourism and Outdoor Recreation Town Hall
Senator Mitt Romney
Wednesday, August 12 at 11 a.m.


In partnership with Utah’s Office of Tourism and Office of Outdoor Recreation, Senator Mitt Romney is hosting a virtual town hall with Utah businesses. During this town hall, Senator Romney will provide a brief update on discussions in Washington surrounding the next COVID-19 relief package, and field questions from participants. He also wants to hear from representatives of Utah’s outdoor recreation and tourism industry on how COVID-19 is impacted their operations.

To participate in the virtual town hall, you must register here. Note that registration is capped at 500 participants. Upon registration, you will receive the Zoom link to participate.
Marketing and CARES Shop In Utah Grant Information
UOT and Travelzoo to provide free marketing for your tourism promotions

Utah Office of Tourism has teamed up with Travelzoo, a global deals publisher, to promote our state and help drive more visitors to our hotels and attractions. These deals will be featured on a Partner Promotions page on Travelzoo’s website and will be promoted on their media network from September 15–December 15.

The UOT will further promote through Visit Utah social media channels and at All partners have the opportunity to submit an offer for consideration to be included on the dedicated TravelZoo page. Offers must be received by August 31. Read our Travelzoo Opportunities FAQ (PDF). If you're interested in receiving more information about this opportunity, please fill out the submission form below.

Note: Any Utah tourism business offering any discount to their visitors may be eligible for this free promotion opportunity.

Complete the Form
State seeks additional funds for Shop In Utah

Thanks to Shop In Utah, millions of dollars of CARES Act funds are already being dispersed to hundreds of businesses and nonprofits throughout our industry.

Although Shop In Utah currently has requests exceeding the $25 million that was funded, we are working hard to secure additional CARES funding for this program. We encourage you to apply. The Governor's Office of Economic Development will have additional information following the Utah Legislature’s special session later this month. Because all Shop In Utah applications are reviewed on a first-come, first-served basis until funding runs out, it is important to apply soon.

Learn more about the progress of Shop in Utah then click the link on the COVID-19 Impacted Businesses Grant Program link
Help UOT Encourage Visitors to Support Local Business

Since the onset of the pandemic, third-party studies have shown an increased interest among travelers to support communities during their vacations. In response, the UOT has been shaping a stronger narrative to encourage travelers in Utah to support local businesses.

We're promoting the message through our social media, newsletter, at and through the state’s #InUtah campaign that when travelers support local establishments during their travels, they can feel good knowing that their trip and travel dollars are making a difference in a local's life.

The UOT is requesting your help in further promoting the message of how visitors can support local businesses by adding a link to our support local resource. As an example, you could say " To learn more about how to support local businesses on your trip, visit"

Additional Resources
COVID-19 Economic Recovery Legislation Summary
Utah Leads Together: A Plan for a Health and Economic Recovery Version 4.9 (PDF) — Released July 22, 2020
Utah's color-coded health guidance system
State of Utah Resources for Business
Utah Office of Tourism COVID-19 Industry Toolkit
Responsible travel information at
The state of Utah’s Coronavirus (COVID-19) information hub.
U.S. Department of Health and Human Services Centers for Disease Control Travel Health Notices and COVID 2019 Information for Travel 

If you’re worried about whether you may have COVID-19, please call the Utah Coronavirus Information Line at 1-800-456-7707.
Copyright © 2020 Utah Office of Tourism, All rights reserved.

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