Tuesday, May 16, 2017
IABC/Toronto e-Lert
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In this issue:

Last chance to become a chapter leader. Board nominations due May 19

Are you ready to become an IABC/Toronto leader? Serving on the chapter board gives you firsthand insight and knowledge into how IABC’s community comes together to support the profession, and bring value to members and volunteers.

We invite all voting members to consider applying for this leadership opportunity. Whether you’re new to the chapter or have been a member for a while, we want to hear from you.

Download the Call for Nominations to view the list of available board roles and what we’re looking for in future board members. Submit your board nomination by 5 p.m. EDT on Friday, May 19, 2017. The proposed slate of board members will be announced in late May for approval at the AGM at the end of June.

The latest Communicator talks about crisis communication (members only)

How can organizations be prepared when crises emerge instantaneously with the click of a mouse? Heath Applebaum, ABC reviews passengergate, the United Airways flight 3411 that saw a 69-year-old grandfather being assaulted, humiliated and dragged from his seat and off the plane, and offers his reputation management advice.

Sometimes though, communications can be a double-edged sword. John Gilson looks back at four situations in which communicators, rather than fixing the situation, made things worse.

For students about to graduate, or wondering where they see themselves in the next few years, Jacqueline Martinz offers advice on how to find the facet of PR that best suits you.

Click here to access Communicator.

Not a member of IABC/Toronto? Find out more about updated membership pricing options on our membership page.

Only nine spaces left! IABC/Toronto Dine and Chat – taking the next step in your career

Wednesday, June 7, 5:30 to 8:30 p.m., The Badali Bar and Cucina, 156 Front Street, Toronto

Take an evening to reflect on your career with your friends at IABC/Toronto. Join us for a special “dine and chat” event at Badali Bar and Cucina. This is an informal networking session with guided table-side discussions, led by:

David Smith: one of the top public relations and marketing executive recruiters in Canada (founder of David Smith The Headhunter).

Jeanette Jones, ABC, a Principal at Jones Communications Inc. and former director of national communications/external communications & social media for global brand giant, McDonald’s Canada.

Learn what skills and experience recruiters are looking for today when hiring seasoned communicators, gain insight on current hiring trends, hear what it takes to make the leap from a corporate career to opening your own practice and network with other leaders in the industry.

If you are a seasoned communicator in transition or starting to think about where to take your career next, this is an event that you don’t want to miss.

The registration fee will cover entrance into the event and hors d'oeuvres. Attendees are welcome to purchase dinner and drinks at their own cost.
  • $15: IABC member rate ($16.95 with HST)
  • $25: Non-member rate ($28.25 with HST)

Join us for the OVATION Awards Gala on May 30

 Tuesday, May 30, 6 to 9 p.m., Arcadian Court, 401 Bay Street, 8th Floor, Toronto

IABC/Toronto received a near-record-breaking number of submissions this year and now we’re ready to party at the OVATION Awards Gala, hosted by TV personality, Jennifer Valentyne

Come join us for a night of celebration and networking with the GTA’s brightest business communicators! Seats and tables are now on sale. Reserve your seat!

Registration fees
Individual tickets
  • $110: IABC full/regular members ($124.30 with HST)
  • $50: IABC student/transitional members ($56.50 with HST)
  • $155: Non-members ($175.15 with HST)
  Group tables (open to members and non-members)
  • $976: Table of eight ($1,102.88 with HST)
  • $1,220: Table of ten ($1,378.60 with HST)
Are you a winner?
The 2017 OVATION Award judging results have been emailed to entrants. If you are a main entrant contact and have not received your results, please send an email to
Thank you to our current sponsors





Reminder! Two IABC/Toronto professional webcasts available

On-demand webcast recorded live November 25, 2015: Presentation Skills & Storytelling Strategies with Marilyn Barefoot

In this 75-minute webcast, Marilyn Barefoot shares strategies and tips to connect with your audience through powerful storytelling. Learn the nine steps to effective story structure and how passion grabs attention…that will lead to action!

Digital-only registration fees:
  • $45: Members ($50.85 with HST)
  • $75: Non-members ($84.75 with HST)
Purchase this webcast today!

On-demand webcast recorded live February 28, 2017: Internal Communications in the Digital Age

Are you facing challenges engaging your employees or wondering how your internal communications efforts stack-up against local leaders? This engaging panel discussed breaking down silos, the rise of mobile in the workplace and communicating with the millennial workforce.

Digital-only registration fees:
  • $30: Members ($33.90 with HST)
  • $20: IABC student members and transitional members ($22.60 with HST)
  • $55: Non-members ($62.15 with HST)
Purchase this webcast today!

IABC/Toronto Westend event: All you need to know about becoming a CMP

Thursday, May 18, 6 to 8 p.m., Clarkson Mediterranean Bistro, 1731 Lakeshore Road West, Mississauga
Want to learn more about becoming a Certified Communication Management Professional (CMP)? Join IABC/Toronto Westend members to learn about the CMP certification, enjoy a delicious meal and connect with IABC/Toronto members.
Priya Bates, ABC, MC, CMP and IABC Fellow, will share her knowledge of the new IABC-sponsored global certification for professional communicators. You’ll learn:
  • The difference between accreditation and certification,
  • Why certification is important,
  • How to prepare for the application and certification exam.
The evening includes a three-course meal with a choice of Caesar salad, green salad or soup; walnut-encrusted salmon, chicken and penne, veal or chicken Marsala or a vegetarian option; and tartufo or cheesecake.

Cost is $32.95 per person plus taxes, drinks and gratuity, payable at the restaurant.

100 Job Opportunities have been posted on CareerLine – What are you waiting for?

Already in 2017, 100 job opportunities have been listed on IABC/Toronto's CareerLine for members to access. CareerLine is the place to find opportunities to find jobs in Communications, Public Relations, Media Relations, Social Media, Writing, Events, Marketing and Project Management.

So far in May, the following listings have been received:
  1. Senior Project Manager (Marketing and Communications)
  2. Manager, External Communications and Content Development
  3. Communications & Marketing Advisor
  4. Manager of Corporate Affairs
  5. Senior Communications Coordinator
  6. Senior Events Officer
  7. Communications Coordinator
  8. Senior Strategic Communications Planner/Writer – Intergovernmental Affairs
  9. Associate, Communications and Investor Relations
  10. Senior Marketing and Communication Specialist
  11. Communications & Administrative Officer
Featured today — deadline to apply is May 19 — Marketing Coordinator with The Osborne Group — PROFESSIONAL SERVICES FIRM SEEKS TALENTED MARKETING COORDINATOR.

IABC/Toronto members can view these listings by going to our CareerLine page.

To post a position, or to find out more on how to, please go to our Post a Job on CareerLine page.

Not a member of IABC/Toronto? Find out more about updated membership pricing options on our membership page.

Celebrate spring with PIC

Thursday, June 15, 6:30 to 8:30 p.m., Duke of York Pub, 39 Prince Arthur Avenue, Toronto
After a long winter, it’s high time for some fun and camaraderie. Why not join members and friends of IABC/Toronto’s Professional Independent Communicators (PIC) to celebrate the coming of spring?

PIC socials are held in a cozy and casual setting. Have a drink and grab a bite to eat while you make new friends and get to know others better. Get advice from your fellow indies, or compare notes about how small communications businesses can succeed and thrive.

We'll be meeting at 6:30 p.m. on Thursday, June 15 at the Duke of York pub, located at 39 Prince Arthur Avenue (east of Bedford Road, north of Bloor Street and just steps from the St. George subway station).

The drinks and food will be on your own tab, but there’s no charge for the friendliest atmosphere in town!

Free for members! Register for three new IABC member-only webinars

IABC is pleased to offer three new free-to-members webinars:

May 19: “Dare to Be Different! A New Perspective on Goal-Setting,” presented by Jan Spence
Attendees will gain a new perspective on how to develop a game plan and learn an easy step-by-step process to maintain momentum to achieve goals.

May 23: “The Changing Face of Crisis in the Digital Age,” presented by Gerard Braud
Our presenter will guide you through a series of case studies to examine what best practices in the digital age looks like.

June 1: “How to Get Employee Attention When Everyone’s So Busy,” presented by Sarah Perry
Attendees will be given a comprehensive overview on how to get the right message to the right people at the right time.

If you aren't already a member, consider joining IABC today!
Copyright © 2017 IABC/Toronto, All rights reserved.

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