So the infamous Mobilegeddon update from Google has been released, but was it all that it was hyped to be? There are many changes and information worth reading up about which could impact your business
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DigitalFocus


So the infamous Mobilegeddon update from Google has been released, but was it all that it was hyped to be? There are many changes and information worth reading up about which could impact your business;

Google’s Mobile-Friendly Update



Google has released a significant update to their search algorithm on 21st April which was designed to penalise websites that aren’t mobile-friendly and boost websites that are mobile-friendly. It’s time to take action to avoid losing traffic and sales through your website.

The results to date aren’t as significant as expected within the industry, yet it is still hugely important to make sure your website is responsive and accessible on mobile devices. Google recently announced that over 50% of searches on Google are now from mobile devices, so you could be losing a lot of business.

Find out more
 

Google Grow Local Party in London



 
We were invited down to that-there-London a few weeks back for a party Google threw for us for being involved with the recent Grow Local campaign to help businesses start getting the benefits of pay per click advertising.

Find out more and see the pictures

Really Simple Guide to Pay per Click Advertising

Continuing the theme of our Really Simple Guides, our latest guide on Pay per Click advertising is now ready for your perusal. Pay per click advertising remains one of the most effective ways to place your business, products and services directly in front of your potential customers at the point they are ready to purchase. Don’t miss the opportunity.

Find out more

Cyber Security Conference 2015


 
As you will be aware, we take cyber security seriously which is why we work with businesses to secure their digital assets, websites and hosting technologies. We recently attended the Cyber Security Conference 2015 and heard from some of the leading people in the country within government, nuclear, aerospace and many more industries to hear about their experiences of cyber security and how to prevent issues.

Find out more

WordPress XSS Vulnerabilities

WordPress powers over 23% of websites on the internet and is a large target for hackers. Recently several high profile cross site scripting (XSS) vulnerabilities have been identified which can allow a hacker to potentially take over your website completely, extremely easily. It is essential to make sure your WordPress platform is kept up to date to patch vulnerabilities as soon as they happen.

Find out more

Huge List of Cyber Security Resources



Cyber security is a topic we will be covering more and more, but there is only so many hours in a day to write educational content related to how to protect your business. So in the meantime, we have put together an enormous list of cyber security resources to help keep your business safe and secure. Do not think cyber security related issues will not happen to you, it is easier than you think to break into your business digitally…

Find out more

Hive Awards Ceremony



After being shortlisted last month in The Hive Business Awards, in 3 categories, including the Creative Agency Award, the International Achievement Award and the Young Entrepreneur Award. We attended the fantastic evening at Blackburn Cathedral recently, we didn’t win unfortunately but it was a cracking evening. Take a look through the photos.

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Has the Internet Reached Full Capacity Already?



This is the question we have been asking recently. Have a read about the anecdotal evidence and let us know your thoughts on the matter. The internet backbone is a key part of what keeps the world ticking, yet we are seeing signs that all isn’t quite as robust as we’re led to believe…

Find out more

Special Subscriber Offers: MMU Training Events



We have close ties with Manchester Metropolitan University, getting involved with many departments, staff, lecturers, events and more. This has enabled us to bring you two unique special offers specifically for you, our loyal newsletter subscribers.

For either of the events below, enter discount code ‘Contra202015’ (without the quotes) to receive a £50 discount per ticket on the full day event and a 10% discount on the evening session. If you aren’t too familiar with the work MMU are doing around digital, let me be the first to tell you that they are one of the few higher education institutes within the North West taking digital seriously and are doing a lot of great things.

These events will book up extremely quickly, so book soon to avoid disappointment.
 
Beautiful Briefs Training
The brief is the key ingredient that brings together agency and client, strategy and creative, idea through to development. Done well, a good brief can make all the difference between success and failure.

Fun and informative evening session will look at the key elements that make up a ‘Beautiful Brief’, as well as the collaborative process needed to bring it to life. It's not a baton passing exercise, it's a central point for all stake-holders to congregate around, and you'll leave armed with a briefing framework that works.

When: Thursday, 25 June 2015 from 18:00 to 20:30

Find out more
 
Campaign in a Day
You’ll learn and experience first-hand, the key elements needed to formulate and present a multi-channel campaign, ranging from creative proposition through mapping the customer journey to calculating the campaign’s ROI.

You will leave the day being able to formulate a core proposition that appeals to the target audience, have the tools to construct a multi-channel campaign and understand the key elements in constructing a successful campaign.

When: Friday, 26 June 2015 from 09:30 to 16:30

Find out more

Digital News


Read all about the important digital updates on our social channels and keep up to date with all the latest news, trends and information as it happens;

Work with us


Are you an ambitious company looking to grow? Then we'd love to speak with you about how we can support your growth with digital marketing. 

We have a fantastic track record and so do our staff throughout their careers, so get in touch and find out how we can help your business grow by increasing traffic, sales and enquiries through your website;
  • Design: Creative design, photography, video production, copywriting & content marketing
  • Build: Website development, mobile application development & web hosting
  • Traffic: Search engine optimisation, pay per click advertising, email marketing & social media strategy
  • Track: Website analytics, call tracking, WiFi marketing & analytics
  • Optimise: Customer reviews, live chat, user feedback, marketing automation, user testing & conversion rate optimisation
  • Small business services: Website design, web hosting & business email addresses
  • Security services: WordPress maintenance and security
  • Events: Regular digital marketing events to help businesses take advantage of digital
 

Contact us to find out more

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