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John Nienstedt Speaks at PTAC San Diego

CERC President John Nienstedt at PTAC Day
Competitive Edge President John Nienstedt related his experiences on how small businesses can effectively market themselves to government agencies during National Procurement Technical Assistance Centers Day on September 18th in National City. He shared tips and tricks with regard to how CERC was able to partner with the San Diego Association of Governments, as well as general observations about seeking out business in government marketplaces. Competing for government business can be a challenge and that’s not the way to go for every company. There are, however, best practices – like ensuring the firm’s capabilities statement is current and addresses the agency’s particular needs -- when it comes to getting on a government agency’s radar screen and staying there.

The 50+ attendees appreciated the time John took to share his experiences with government contracting during his more than 30 years of conducting public opinion research.

The Edgy Interview: San Diego County Supervisor Jim Desmond 

Airline pilot and SD County Supervisor Jim Desmond
San Diego County Supervisor Jim Desmond rose from San Marcos City Councilman to Mayor of that city, and was elected to his current position last year. Competitive Edge had the pleasure of conducting extensive polling for Jim in both his Primary and General Election races. In the latter, Jim racked up the most votes of any Republican elected official in the county. With an approachable and engaging demeanor,, it’s not hard to see why Jim is such a successful vote-getter.

Read more about Jim in this month's Edgy interview.
Read the Edgy Interview with Jim Desmond

2019 Padres Season: Maybe the Padres Weren't Always Winning, but the Company Sure Was

Tony Manolatos, John Hoy and devoted Red Sox fan (is there any other kind?) Kevin Reikes, among others, enjoyed 2019 Padres games with CERC
Those who know Competitive Edge know John Nienstedt is a big baseball fan and fandom is nearly a requirement for CERC employment. We’re always happy to treat colleagues to the camaraderie experienced at a Padres game in our Premier Club seats.

This year's season was no exception. CERC enjoyed beers and hot dogs with a wide variety of clients including John Hoy of John Hoy Campaigns, Kevin Reikes of Media & Associates, and Tony Manolatos of Manolatos, Nelson, Murphy. Although the Padre's record could be a lot better, there's always next year. Hope you join us in 2020. Visiting team jerseys are always welcome. 
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Since 1987: CERC Celebrates 32 Years!

Competitive Edge Research & Communication celebrated on September 1st as it was on that date in 1987 that we began serving the nation’s public opinion, voter contact and campaign needs. For more than 32 years - from government agencies to political campaigns to corporations and non-profits -- we've seen a lot of changes over the years across the polling and political landscape. In addition to San Diego, of course, our call centers have operated in Riverside, CA, Reno, NV, and now El Paso, TX. CERC has gone from mainly being a voter contact provider to growing into a full-service research firm providing polling, analytics, dial-testing and focus groups.

What hasn't changed over the years is our commitment to ethically helping our clients win no matter what the challenge. Thanks for 32 wonderful years!
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The San Diego Business Forecast: Optimism Continues

Last month’s San Diego County Business Forecast sponsored by CalPrivate Bank shows the business community remains solidly optimistic with a 14.9 score on the Business Outlook Index. The Index runs from -100 to +100, with zero being neutral. Cyber/IT firms were a bright spot, posting strong revenue and hiring expectations. Nearly half of businesses that are concerned about government regulations point to Sacramento as the culprit. Our annual measurement of perceived business friendliness shows 62 percent of San Diego county companies viewed their local government as business-friendly, an uptick since 2014. On the other hand, 7 percent of local firms are now seriously considering leaving the county, also an uptick.

Read a lot more of the San Diego Business Forecast.
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