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CERC Innovates to Save its Clients $$

Competitive Edge is always working hard to bring new innovations to market that improve the quality of our services and pass savings on to our customers. Read this blog article written by CERC President John Nienstedt for a quick rundown on three new areas where CERC is innovating - from our choice of long-distance carrier to how we handle certain types of calls to the intelligent way we've chosen to introduce texting into the toolkit of our survey methodologies.
Read the Article

The Edgy Interview: Amiee Faucett, Chief of Staff to Mayor Faulconer

Stylized portrait of Amiee Faucett in head scarf
Aimee Faucett, San Diego Mayor Kevin Faulconer’s Chief of Staff, has long been a behind-the-scenes political dynamo making things hum in America’s Finest City. Although it seems she’s been a constant in politics, Aimee took a turn as Executive Vice President of the San Diego Regional Chamber of Commerce before returning to city hall in 2017. As she’ll explain, she got her start more than 20 years ago before rising through the ranks. Aimee is one of the big reasons Mayors like Jerry Sanders and Faulconer get things done.

Read more about Amiee in this month's Edgy Interview.
Read the Edgy Interview with Amiee Faucett

Padres Will Reveal New Uniforms on November 9th: Give CERC the Assist

A new sports era is coming to San Diego when the Padres officially unveil a dramatic change to their team uniforms on November 9th, and CERC is very proud to hav played a role in that decision. By running a series of innovative market tests over the course of eight months, CERC helped Padres management determine what color and style of uniforms fans most prefer. We couldn't be more excited about the change of look.... we think you're gonna love it!

From a professional standpoint, this successful project demonstrates how research methods and techniques -- in this case dial-testing with live models -- can be adapted to any situation. If you have literally any sort of problem that involves public opinion, CERC can help you understand what the heck is going on. And when you understand, you make better decisions.
Competitive Edge Research & Communication

Know what to do

 Political Campaigns » Public Affairs » Government & Public Agencies »
Consumer Research 

Survey Research » Data Collection » Analytics » Focus Groups

Phone | (619) 702-2372
Email | info@cerc.net
Web | http://cerc.net

Memories of a Soldier: Eulogy by devoted Granddaughter Gwen Ramsey

Omson Ramsey, grandfather of CERC Office Manager Gwen Ramsey
Osmon Ramsey, born September 21, 1926 in Columbus Ohio, passed away recently. Osmon joined the Army reserves during high school. Once he graduated, he was ordered to duty upon turning 18 and thrust into World War II. The teenager trained in the Philippines, serving with the 24th Infantry division which saw action throughout the Pacific theater and was eventually part of the occupation forces that kept the post-war peace in Japan. Osmon’s 30-year military career on active duty and in the Army Reserves spanned three major wars from 1943 to 1973. His duties ranged widely from the infantry to the Counterintelligence Corps, to civil affairs, to psychological warfare units.

Osmon was a graduate of the U.S. Army Command and General Staff college at Ft. Leavenworth, Kansas, and ended his military career as an instructor at the U.S. Army Reserves center in Allentown, PA. He retired as a Major.

Osmon always had a dual career because he served in the Reserves as well as federal and private employment. After active duty, he enrolled at Ohio State University, earning a Bachelor of Science degree in Wildlife Conservation. A year later he joined the Ohio Academy of Science as a charter member.

Osmon continued to serve his country as a civilian. He was hired by the Department of Natural Resources Division of Wildlife in Ohio as a Game Management agent, then served at the Bureau of Land Management in Montana. He was transferred to the Division of Wildlife with the Department of Interior, and then returned to the Bureau of Land Management as a landsman in Elko, Nevada. He then transferred to the Corps of Engineers in Stroudsburg, Pennsylvania, where he retired from civilian life in 1978.

During his professional career, Osmon was a member of the Wildlife Society, Mammalogy Society, American Foresters, American Society of Farm and Rural Appraisers and the Northeast Society of Farm Managers and Rural Appraisers.

Osmon, truly a member of this country’s Greatest Generation, died in his sleep surrounded by his children. He is survived by four generations of Ramseys.
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The San Diego Business Forecast: Outlook Only Moderately Positive Looking to Year’s End

This month’s San Diego County Business Forecast sponsored by CalPrivate Bank shows that, moving into the last quarter of the year, the Business Outlook Index (BOI) sits at 13.1. All four components of the index—expectations about hiring, hours offered to workers, revenue, and business conditions—have held steady since July. The near-term outlook has consistently held in moderately optimistic territory. Taking a longer view, however, confidence has waned since a year ago when the BOI was six points higher. Further, the BOI is now well below its historic average of 21.4.

Read a lot more of the San Diego Business Forecast.
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