Wharf Fest 2016 Chowder Competition and Street Fair, 2016-2017 District Sponsorship, MerryTime at the Wharf, Essential Contact Numbers and Homeless Outreach Information, FREE Defensive Tactics Training, Springboard Counts, SF Port Updates and More!

Wharf Fest Chowder Competition & Street Fair
10 Tastes of Chowder, a Bouncy House, Mechanical Bull, Vendors, Artists and More! 
Wharf Fest, San Francisco’s favorite free waterfront festival, comes back for the fourth year in a row on October 22, 2016. Bay Area locals are invited to visit the district after the tourist season has ended and before San Francisco’s fabulous fall climate fades away.

Date: Saturday October 22, 2016
Time: Street Fair 11 a.m. - 5 p.m.
Chowder Competition 12 p.m. - 3 p.m.
(Recommended to arrive at 12 p.m.)
Event Address: Pier 43, San Francisco, CA 94133

Festival goers will enjoy a street fair, art vendors and a variety of free activities including a Segway obstacle course, mechanical bull rides and rock climbing walls. The event is FREE but tickets are required for the Chowder Competition.

At the most delicious part of the day, the Chowder Competition, ten different Wharf restaurants will be vying for the title of the Best Chowder at Fisherman’s Wharf.

Psst, here's a secret -- you can save $3 off the $15 Chowder Competition tasting tickets by entering discount code CHOWDER16. Buy your tickets on Eventbrite.

Participating Restaurants Include:
·     Blue Mermaid Restaurant
·     Boudin Bakery
·     Brick & Beam
·     Castagnola's
·     Cioppino's
·     Fog Harbor Fish House
·     Franciscan Crab Restaurant
·     McCormick & Kuleto's
·     Pescatore
·     Pier Market

Help Us Promote Wharf Fest on Social Media!

Suggested Facebook Post:
Wharf Fest is coming back to Fisherman’s Wharf [tag @Fisherman’s Wharf] October 22!  This free festival will be the ultimate waterfront celebration with a chowder competition, fine arts & crafts vendors, music, and free activities! Buy Chowder Competition tasting tickets at

Suggested Tweets:

#WharfFest is back on 10/22! Chowder Competition & street fair @TheWharfSF! Buy chowder tickets at

@TheWharfSF has 10 restaurants in this year’s #WharfFest Chowder Competition 10/22. YUM!  Get tickets at

2016 - 2017 Fisherman's Wharf District Sponsorship Opportunities 

District PRINT Sponsorship
Fisherman􏰀s Wharf District PRINT Sponsorships are available for one year from November 1, 2016 - October 30, 2017. To be included in our official brochure (500,000 copies), event and holiday rack cards, and our Segway wrap, and more, the deadline is October 28th, 2016

District DIGITAL Sponsorships
Fisherman's Wharf District DIGITAL Sponsorships take advantage of the FWCBD's online marketing assets including our website Digital Sponsorships can be initiated at any time, and are good for one year from the date of signing the sponsorship agreement. Space is limited, and is on a first come, first serve basis.

Both sponsorship packages can also be combined for a full DISTRICT Sponsorship. For detailed information about sponsorship opportunities, pricing and benefits, click here

MerryTime at the Wharf: Send us Your Events!

Pub and Grub Crawl, Decorated Boat Parade and Tree Lighting Planned for the Holiday Season

It's the most wonderful time of the year -- MerryTime at Fisherman's Wharf! This year, even the famous Fisherman's Wharf crab wheel gets dressed up in a holiday sweater. The FWCBD planning an ugly sweater holiday pub and grub crawl, the annual Lighted Boat Parade on December 16th, and once again PIER 39 and Ghirardelli Square unveil their beautifully decorated trees.

Please send us your holiday events so that they can be included in our promotions and on the official MerryTime page. Email us here.

The 2016 - 2017 Essential Contact Numbers and Homeless Outreach Information

Our Helpful Resource of Important Fisherman's Wharf Contact Numbers and City Services is Now Available 
Online and in Print.

Every year the FWCBD publishes a handy pocket guide listing key phone numbers, programs and services. Content includes how to reach the FWCBD Ambass-adors and FW Beat Officers, property-specific security and detailed homeless outreach resources. The information is available on our website here and printed copies have been distributed by the Ambassadors. If you would like additional printed copies, please contact FWCBD Program Manager, Laura Schaefer here.

Printing Green: The FWCBD Sustainability Story for The Essential Contact Pocket Guide
As part of our commitment to create and follow sustainable business practices at the Wharf, the FWCBD chose to print the Essential Contact Numbers and Homeless Outreach Information on paper that has 100% recycled content, 100% post consumer waste and is processed on chlorine free paper. The vendor we chose for this project, Green Printer, is a great resource for businesses.

FREE Defensive Tactics Training on October 19th
Presented by Execushield Inc. and Dragon House MMA

Date: Wednesday, October 19, 2016

Time: 8:30 a.m. - 10:00 a.m. Please arrive by 8:20 a.m.
Location: The Presidio Ballroom at Hyatt Centric Fisherman's Wharf, 555 North Point Street 

Space is still available for this session!
An RSVP is required by end of day 10/17/16

Participants will learn tips and skills from Dragon House Grand Master, Zhong Luo, on how to successfully defend themselves and identify a threat before it becomes an attack. 

Class Content includes:
-Awareness & Assertiveness Training
-Developing Street & Residential Safety
-Physical Self-Defense Techniques and Skills

Prior experience or previous training is not required. 

Dragon House Grand Master Zhong Luo 
Zhong Luo was born into kung fu royalty in Foshan, China, the son of Bak Mei, Grand Master Mai Yu Qiang. He was recently awarded the prestigious 6th degree Black Belt by the Chinese government.

Zhong Luo came to San Francisco in 1996. Shortly after his arrival, he began teaching his unique mix of kung fu, fitness, and fighting. For the last 18 years, he’s grown his school from a few students in a garage, to progress-
ively larger places. Now his home is a 4,000 square-foot facility in the Outer Mission known as “Dragon House”. There, practitioners can study traditional Bak Mei and Long Ying kung fu as well as learn mixed martial arts including competitive MMA, Jiu Jitsu, Mongolian Wrestling, grappling, kickboxing, San Shou, and bare-knuckle sparring.

Zhong Luo has trained law enforcement officers from various agencies, security guard companies, and world-class athletes, including members of the 2013 New Zealand America's Cup sailing team. He has certified dozens of kung fu masters who now have schools of their own in Greece, Russia, Germany, and throughout the U.S.

The Wharf By the Numbers

Our Busiest Day in Fisherman's Wharf Springboard History! Saturday, October 8th, 2016 
On Saturday, October 8th, 2016, the Springboard people counters estimated 121,059 pedestrians at the Wharf, officially taking the title of the busiest day in Fisherman's Wharf Springboard history! The second busiest day to date was February 14th, 2015 with 118,663 pedestrians counted. September 4th, 2016 was the Wharf's third busiest day with 115,618 pedestrians counted. We started using Springboard Counters in July 2014.

Fleet Week 2016 Springboard Recap
Sunny skies, warm weather, and navy ships docked closer to the Wharf accounted for an increase in foot traffic during the 2016 Friday to Sunday weekend of Fleet Week. This year, we saw an increase of 7.3% compared to the same time frame last year. During Friday to Sunday weekend of Fleet Week in 2015, 
we counted 286,395 pedestrians at the Wharf 
versus 307,430 this year. 
People Counting Devices Track Wharf Footfall
Each month we share our pedestrian counts for the previous month and previous year. September 2016 footfall shows a 10% increase from least year. 

JEFFERSON AT WAX MUSEUM      394,069        468,452
JEFFERSON AT CASTAGNOLA'S      540,114        585,606

Stay tuned for more annual comparisons. The FWCBD is using footfall data to help provide valuable information to the City to help advocate for more services for local property owners, merchants and visitors. 

Hotel Council of San Francisco Presents: 
Driving Sales Through Social Media
October 25th, 2016

Learn to drive sales and develop new business through social media platforms from leading experts in social media and content marketing! This session is open to both members and non-members of the Hotel Council of San Francisco. The cost for members to attend is $40.00, and for non-members it is $60.00.

Presenters Include:
Koka Sexton, Founder, Social Selling Labs
Catlyn Origitano, Content Marketing Manager, Sojern
Shaun Aukland, Large Customer Teams, Google Travel
Ilse Scott, Attorney, Michelman & Robinson, LLP

Date: Tuesday October 25
Time: 8:30 a.m. - 11:00 a.m.
Location: Park Central Hotel, 50 Third Street
Register here.

Sign Up for the Digital Interactive Newsletter

@SFPort launched October of 2015 and is designed to bring you highlights, news, and important updates about the work at the Port as well as keep you current about what is going on at the waterfront. Publications are produced quarterly and feature easy-to-read digitized pages and interactive photo galleries. If you have not subscribed to receive newsletter updates, please do so here.

Business Openings

Now Open: Little Artistas and Culinary Artistas at Ghirardelli Square
Hello! Hola! Little Artistas is an arts, crafts and language studio for kids at Ghirardelli Square. Sharing the bright, beautiful space is Culinary Artistas.
Let’s Get Cooking! 
Culinary Artistas offers creative cooking classes for kids.
Fisherman's Wharf CBD Logo

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Fall 2016- Issue 50

In this Issue:
Wharf Fest 2016
District Sponsorship 
MerryTime at the Wharf
16-17 Essential Contact Numbers
Defensive Tactics Training
By the Numbers
Driving Sales Through Social Media
@SF Port
Business Openings


Transportation Committee 
October 19, 2016
3:00 p.m.
FWCBD Office

Police Community Meeting
October 20, 2016
*TIME CHANGE TO 1:00 p.m.*
Castagnola's Restaurant

SOBO Committee 
October 20, 2016
3:00 p.m.
FWCBD Office

Board of Directors Mtg. 
October 25, 2016
10:00 a.m.
Bistro Boudin

Marketing Committee
November 1, 2016
3:00 p.m.
FWCBD Office


Soundwaves: The San Francisco Bay Gala 
October 21, 2016 from 6:30 p.m. to 10:00 p.m.
Rock out at Aquarium of the Bay while helping us protect San Francisco Bay! For more information click here

Our 4th Annual Wharf Fest Chowder Competition & Street Fair
October 22, 2016 from 11:00 a.m. to 5:00 p.m.
10 Tastes of Chowder, a Bouncy House, Mechanical Bull, Vendors, Artists and More! For more information and Chowder Competition tickets click here

For district-wide events  please visit our website.


10/22 Grand Princess
See More Dates>>
Photo Credit @fishermanswharf

Photo Credit 

Photo Credit @chase_gagnon


Fisherman's Wharf Community Benefit District

2801 Leavenworth Street, Suite B-16 San Francisco, CA 94133

Troy Campbell - Executive Director
Jeff Sears - Board President
FWCBD Ambassador Services

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