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Tea Biz BLOG|CAST: Episode 19

| Nepal: Himalaya Tea Opportunity

| Indian Commodities Logjam
| THIRST to Analyze Human Rights in Tea
| Major Quakes Rattle Yunnan
| Tea History Collection Unveiled in UK
| PLUS: Why Ancient Tea Appeals to Young People
| India Tea Price Watch | China Tea Price Watch
 Hear the Headlines | India Tea Price WatchNews Archive
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Himalaya Tea Opportunity

By Aravinda Anantharaman | Bengaluru

Nepal’s tea industry reported record sales in 2020. The fabled tea land is growing greater quantities and greater varieties of loose and broken leaf teas thanks to a government-initiated expansion of the industry to high altitude gardens in non-traditional growing areas. Rural agrarian entrepreneurs are redefining offerings for an international market thirsty for the distinct taste of Himalayan grown oolongs, white teas, and premium black whole leaf. In this segment Aravinda Anantharaman introduces Aasha Bhandari, newly named to promote trade at the Himalayan Tea Producers Cooperative, a consortium of all orthodox tea producers established in 2003.

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Why Ancient Tea Appeals to Young People
 By Dan Bolton

William Liu is a 20-year-old sophomore at Wake Forest University so inspired by tea that he and his classmates established the World Tea Association on campus and online. The group offers tea discovery and tasting sessions weekly and hosts occasional tea panels with presentations by tea professionals, tea scholars, and tea explorers. The events bring together many who are new to tea, says William, “we aim to redefine the tea experience through an interdisciplinary approach and expose the true leaf to a greater audience.” In this discussion he describes why tea appeals to young people and explains his view that tea learning is ongoing. “The tea journey has no destination,” he says, “it involves only intention and lifelong learning.”

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Want greater detail, commentary, tea price analysis, and insights?
Markets today are volatile and confusing – more so due to the pandemic and changing consumer behavior. The best way to respond locally is to keep the big picture in mind. Knowing the underlying trends behind the daily headlines helps tea professionals better interpret the news of the day. Click to watch 15 minute presentation. Also recorded in Spanish
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