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Arizona Broadcasters,

This email is focused on December traffic requests for the ABA's PEP partnership with Arizona radio and TV stations. We're extending our texting/driving campaign until June 2021, ending a very successful veterans campaign and reminding of you about two critical extensions shared last month. This PEP program enables the ABA to fund everything we do to support YOU. Thank you for updating as detailed below!

Our humble ask remains to rotate all below campaigns equally as follows:
Arizona TV stations: 35 spots/month or more on each station and D2
Arizona radio stations: 45 spots/month or more on each station
1) TEXTING CAMPAIGN (RUN EXTENSION)
RUN WINDOW: July 1, 2020 - June 30, 2021 (extended run window)
Ahead of a new Arizona texting law that goes into effect in January, we're extending our texting campaign with the National Safety Council until June 30, 2021. Please ensure this campaign continues to deliver past its old expiration date of Dec 31.

TEXT Radio

English Spot Options:
Ashley E :30 – TEXT2104
Distracted E :30 – TEXT2105

Spanish Spot Options:
Distracted S :30 – TEXT2106

TEXT TV
English Spot Options:
Ashley E :30 – TEXT2207
Distracted E :30 – TEXT2208

Spanish Spot Options:
Distracted S :30 – TEXT2209

DOWNLOAD TEXTING TRAFFIC INSTRUCTIONS
2) ARIZONA VETERANS CAMPAIGN (ENDS ON NOV 30)
RUN WINDOW: July 22, 2020 - November 30, 2020 (please remove)
Our Honoring America's Veterans campaign in Arizona ends its PEP run on November 30. Please help us ensure the campaign is removed from your inventory. In its place, we ask stations to add back additional runs for our other PEP campaigns. 

VETS Radio

English Spot Options:
Event E :30 – VETS2310
Overview E :30 – VETS2305
COVID E :30 – VETS2307

Spanish Spot Options:
Overview S :30 – VETS2306
COVID S :30 – VETS2308

DOWNLOAD VETS TRAFFIC INSTRUCTIONS
3) ADOT CAMPAIGN (REMINDER: NEW SPOTS AND EXTENSION)
RUN WINDOW: July 1, 2020 - June 30, 2021 (extended run window)
Our ADOT campaign debuted new spots in November and extended its run until June 30, 2021. Please help up double check this campaign continues to deliver past its old expiration date of Dec 31 and replace legacy spots with the below.

ADOT Radio

English Spot Options:
Bullfighter Driver E :30 – 2315
Snake Driver E :30 – 2316
Lineman Driver E :30 – 2317

Spanish Spot Options:
Drive Aware S :30 – ADOT2115
Move Over S :30 – ADOT2121

 
ADOT TV
English Spot Options:
Lineman Driver E :30 – 2310
Bullfighter Driver E :30 – 2311
Washer Driver E :30 – 2312
Snake Driver E :30 – 2314

Spanish Spot Options:
Washer Driver S :30 – 2313

 
DOWNLOAD ADOT TRAFFIC INSTRUCTIONS
4) NATIONAL GUARD CAMPAIGN (RUN EXTENSTION)
RUN WINDOW: July 1, 2020 - June 30, 2021 (extended run window)
The National Guard campaign is extended its run until June 30, 2021. Please help up double check this campaign continues to deliver past its old expiration date of Dec 31.
Guard Radio
English Spot Options:
COVID-19 E: 30 – ARNG2303

Guard Family E :30 – ARNG2145
Guard Life E :30 – ARNG2133
Live Here E :30 – ARNG2147

Spanish Spot Options:
COVID-19 S: 30 – ARNG2304
Guard Life S :30 – ARNG2137
I Will S :30 -ARNG2139
Live Here S :30 – ARNG2149

Guard TV
English Spot Options:
COVID-19 E:30 – ARNG2301
Guard Family E :15 – ARNG2152
Guard Family E :30 – ARNG2251
Live Here E :30 – ARNG2253
DOWNLOAD GUARD TRAFFIC INSTRUCTIONS
5) AIR FORCE RESERVE (NO CHANGES)
RUN WINDOW: October 1, 2020 - December 31, 2020
This  radio-only campaign for Arizona's Air Force Reserve recruitment runs until the end of the year ONLY on English-language radio stations. Since this is a short campaign, we're asking for quick and continued support. Thank you!!

AF Radio

English Spot:
Air Force E :30 – AZAF2000

Spanish Spot:
None for this campaign
AF TV
No running spots



 
DOWNLOAD AIR FORCE TRAFFIC INSTRUCTIONS
GETTING CREDIT FOR YOUR SPOT RUNS
The ABA is able to automatically track spot runs for all stations rated by Nielsen in Phoenix, Tucson and Yuma. For all other stations, please send us a monthly traffic report (info@azbroadcasters.org) no later than the 10th day of each month. As an alternative, we can pull traffic reports directly from your electronic invoicing system. If from an EID, here are our IDs:  TVInvoices.com: 9917557 or TV17557, RadioInvoices.com: 9915126 or RI15126, Marketron.com: 195048, EmediaTrade/AdCore Local: EMT12719
Have questions about the ABA PEP program? Review program one-sheet | See all campaigns 
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